Assistant Director for Marketing & Promotions

VCU Athletics is seeking an energetic, professional Assistant Director for Marketing & Promotions.

Summary:

The Assistant Director for Marketing & Promotions works closely with all facets of game day event planning and implementation. Reporting to the Assistant AD for Marketing & Promotions, the Assistant Director's efforts will support VCU's Division I intercollegiate athletic programs, including Women's Basketball and Baseball, as well as the overall VCU Athletics brand.

Typical Duties

Marketing & Promotions

•Overseeing all marketing responsibilities of select sports, including Women's Basketball and Baseball;
•Developing and implementing marketing plans, promotional schedules and ticket sales campaigns as well as all aspects of game presentation (scripts, promotions, entertainment, etc.);
•Establish effective on-campus marketing efforts aimed at increasing student attendance;
•Coordinate VCU Athletics' presence at community events in and around the city of Richmond;
•Assist with coordination of various athletics department communications; and
•Assistance with social media.

Game Day Experience

•Overseeing the Junior Rowdy Rams Kids Club;
•Coordinating and managing mascot appearances;
•Assist with various game day presentation duties for Men's Basketball; and
•Assistance with band/spirit squad coordination.