Director of Strategic Communications and Marketing

Title: Director of Strategic Communications and Marketing

Agency: VP FOR RESEARCH

Location: Norfolk, VA

FLSA: Exempt

Hiring Range:

Full Time or Part Time:

Additional Detail

• Master’s Degree in Communications, Literature, English, Marketing, Public Relations or a related field of study or a bachelor’s degree and related experience equivalent to a master’s degree in communications, Literature, English, Marketing or related field of study.
• Considerable knowledge of data collection, evaluation and reporting of program/plan effectiveness
• Considerable knowledge of and skill in using Microsoft Office and familiarity with design tools, e.g. Adobe Creative Cloud
• Considerable knowledge of existing and emerging social media platforms
• Comprehensive communication skills and the ability to effectively interact with diverse audiences.
• Considerable skills in developing effective partnerships and working in a collaborative manner.
• Proven track record in developing and executing successful integrated marketing campaigns that utilize storytelling across digital channels
• Proven track record in developing and executing successful social media strategies and campaigns.
• Demonstrate an entrepreneurial mindset that seeks opportunities to generate excitement, expand external engagement, and strengthen the division’s research portfolio
• Demonstrated ability to work independently and collaboratively within a complex network of relationships with multiple partners on and off-campus.
• Extensive experience in working in a complex organization with a fast-paced and demanding environment
• Considerable experience in developing and managing all aspects of effective communication and public relations plans.
• Considerable experience in writing and editing professional newsletters, research press releases, as well as feature articles and straight news stories
• Considerable professional communications and marketing experience in a higher educational setting
• Basic prior working experience in professional writing and editing for social media.