Director of Social Media, Men's Basketball / Media Specialist II

Location: Farmville, VA Category: Wage Posted On: Tue May 13 2025 Job Description:

Athletics is seeking a Director of Social Media, Men's Basketball / Media Specialist II (PW111). The chosen candidate will be responsible for developing and executing a comprehensive content and video production strategy for all aspects of men's basketball. This role involves creating dynamic and engaging content to promote the Longwood men's basketball team brand. The candidate will oversee and provide strategic direction for videography and graphic design projects, including features, interviews, and the team's social media accounts. They will produce creative content across video production, photography, graphic design, social media, and publications.

This position is located in Farmville, Virginia, and is required to work in person on Longwood University's campus.

Essential Responsibilities and Duties:

• Manage the digital content strategy for the men's basketball team
• Plan, create, and implement the social and digital strategy for the team
• Create social content, including videos, hype videos, interviews, graphics, and photography
• Collaborate with marketing, communications, ticketing, and advancement to execute strategies to create unique promotional content for men's basketball and student-athletes
• Develop, create, and distribute creative content
• Oversee all social media communication strategies through creation and implementation across all platforms
• Initiate and coordinate television, radio, digital, and print media for important events and announcements
• Work directly and collaboratively with the Longwood University Office of Marketing and Communications Manager and recruit communications staff, including student employees
• Serve as a liaison to the Big South Conference where appropriate
• Other duties as assigned

Job Requirements:

• Bachelor's degree
• Ability to work nights and weekends
• 1 year of experience working in creative and / or digital media

Additional Information:

This is a part-time, permanent wage, non-exempt position in a pay band 3. Commonwealth of Virginia benefits do not accompany this position. A successful fingerprint criminal background investigation is required. AmeriCorps, Peace Corps, and other national service alumni are encouraged to apply.

In compliance with the Americans with Disabilities Act (ADA), Longwood University will provide, if requested, reasonable accommodations to applicants in need of accommodations in order to provide access to the application and/or interview process. You are not required to note the presence of a disability on your application. If, however, you require accommodations in the application and/or interview process, please contact the Office of Human Resources at 434-395-2074 or humres@longwood.edu .

If you have been affected by DHRM Policy 1.30 Layoff, and possess a valid Interagency Placement Screening Form (Yellow Card) or a Preferential Hiring Card (Blue Card), you must upload a copy of your card when you submit your application/resume.

Per CFR: Title 34, the Title IX Coordinator's contact information can be located through this link http://www.longwood.edu/titleix/ .

A diversified workforce is an important part of our strategic plan. EOE/AA