Virginia Mountain View

Web Content & Martech Specialist

  • https://jobs.odu.edu/postings/23423
  • Norfolk, Virginia, United States
  • DL ONLINE COURSE DEVELOPMENT
  • VP DIGITAL TRANSFORMATION & TECHNOLOGY
Add to favorites Favorited View favorites

Title: Web Content & Martech Specialist

Agency: VP DIGITAL TRANSFORMATION & TECHNOLOGY

Location: Norfolk, VA

FLSA: Exempt

Hiring Range:

Full Time or Part Time: Full Time

Additional Detail


Job Description:
As a member of the Web innovation team this role blends web content management with marketing technology expertise, focusing on personalization, analytics, and audience engagement strategies to drive enrollment. The Web Content & Martech Specialist will develop and maintain website content, optimize SEO, implement tracking tools and analytics, and enhance user experiences through personalization. The position also requires collaboration with internal teams to ensure the university’s digital presence remains data-driven, user-focused, and aligned with institutional objectives.
Minimum Qualifications:

  • Strong understanding of website accessibility standards (WCAG 2.1), user experience (UX), and responsive web design principles.
  • Working knowledge of content management systems (CMS), preferably Drupal.
  • Strong project management and stakeholder communication skills. Strong problem-solving and analytical skills.
  • Proficiency with Martech tools such as Google Tag Manager (GTM), Halda, Clarity, and Google Analytics (GA4) or comparable tech.
  • Familiarity with Adobe Creative Suite, Canva, figma or other design tools for content development.
  • Ability to troubleshoot web content, personalization tools, and tracking configurations.
Additional Considerations:

 

Each agency within the Commonwealth of Virginia is dedicated to recruiting, supporting, and maintaining a competent and diverse work force. Equal Opportunity Employer

Apply Now

Already applied for a job?

Sign up for job alerts

Not You?

Thank you

Share this job

Not You?

Thank you for sharing this job

Similar Jobs

Application Development Lead #W2486

Info Technology Specialist III Department of Social Services $115,000 - $134,105 per year (salary commensurate with experience) 5083851 Richmond Virginia United States Richmond, Virginia, United States Department of Social Services Information Technology Full-Time (Salaried)
These are incredibly exciting times at VDSS! We are driving unprecedented, progressive organizational change to create platforms for industry-leading innovations with the goal of delivering the best possible outcomes for Virginians. We offer compr...

Support Enforcement Specialist #W0839 (Repost)

Prog Admin Specialist I Department of Social Services $44,192 - $52,527 per year (salary commensurate with experience) 5083840 Roanoke Virginia United States Roanoke, Virginia, United States Department of Social Services Health and Human Services Full-Time (Salaried)
These are incredibly exciting times at VDSS! We are driving unprecedented, progressive organizational change to create platforms for industry-leading innovations with the goal of delivering the best possible outcomes for Virginians. We offer compr...

Student Affairs Administrative Assistant

Piedmont Virginia Community College https://jobs.vccs.edu/postings/86098 Albemarle County Virginia United States Albemarle County, Virginia, United States ADMIN-STUDENT SERV (Piedmont Virginia)
Title: Student Affairs Administrative Assistant Agency: Piedmont Virginia Community College Location: Albemarle - 003 FLSA: Nonexempt Hiring Range: $16.87 - $20.00/hour Full Time or Part Time: Part Time Additional Detail Job Description: ...

Medical Laboratory Technology Department Chair/Program Director

J. Sargeant Reynolds Community College https://jobs.vccs.edu/postings/86071 Richmond Virginia United States Richmond, Virginia, United States Nursing Lecture - JSR (Reynolds)
Title: Medical Laboratory Technology Department Chair/Program Director Agency: J. Sargeant Reynolds Community College Location: Richmond (City) - 760 FLSA: Exempt Hiring Range: Commensurate with qualifications and experience $88,000 - $90,000 ...

Temporary IT Assistant

Wytheville Community College https://jobs.vccs.edu/postings/86047 Wytheville Virginia United States Wythe Avenue, Wytheville, Virginia, United States INFO SYSTEMS TECH (Wytheville)
Title: Temporary IT Assistant Agency: Wytheville Community College Location: Wythe - 197 FLSA: Nonexempt Hiring Range: $21.25 Full Time or Part Time: Part Time Additional Detail Job Description: The mission of Wytheville Community College...

Safety Manager

Northern VA Community College https://jobs.vccs.edu/postings/86081 Fairfax County Virginia United States Fairfax County, Virginia, United States *Emergency Planning
Title: Safety Manager Agency: Northern VA Community College Location: Fairfax County - 059 FLSA: Exempt Hiring Range: $95,000 - $105,000 Full Time or Part Time: Full Time Additional Detail Job Description: General Description: The College ...

Apply Now

Not You?

Thank you